Merlin
Google Analytics Opt-out

Google Analytics Opt-out

Prevents the Google Analytics and Tag Manager's JavaScript APIs from collecting data and recording the user

What is Google Analytics Opt-out?
'Google Analytics Opt-out' is a Firefox add-on that adds an object to web pages you visit. This requests Google Analytics and Tag Manager scripts to not track your data. It tranquilly asks not to be recorded from the 'ga.js', 'analytics.js', 'dc.js' scripts. With this add-on, you can ensure your online activities aren't tracked for analytics. The added feature visualizes the number of rejected tracking requests.
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Merlin
Stats
Rating: 4.73 (15)
Version: 0.1.5 (Last updated: 2021-08-08)
Creation date: 2018-06-04
Weekly download count: 83
Firefox on Android: Yes
Risk impact: Moderate risk impact
Risk likelihood: Low risk likelihood
Manifest version: 2
Permissions:
  • storage
Size: 88.24K
URLs: Website
Stats date:

Chrome-Stats Rank

# 1074 ▼ 4
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Other platforms

Not available on Chrome
Not available on Edge
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Merlin
Summary
Analyze keywords

This extension adds an object to all web pages that the user is browsing to request from Analytics API to not track the user. Unlike adblocker scripts that block web requests, this extension peacefully requests to not being recorded from "ga.js", "analytics.js", and "dc.js", that's it! This extension works for both Google Analytics and Tag Manager scripts, and prevent both of these popular analytic scripts from collecting user data.

When a request is being rejected, the page action button becomes colorful. Place the mouse over the button to see the total number of rejected requests.

User reviews
User reviews summary
These summaries are automatically generated weekly using AI based on recent user reviews. Firefox Browser Add-ons does not verify user reviews, so some user reviews may be inaccurate, spammy, or outdated.
Pros
  • Simple, seamless way to eliminate Google's tracking
  • Effective with near zero memory load
  • Makes the internet experience faster
Cons
  • Google's new opt-out scheme is hard to navigate
  • Wastes time
  • Doubts about its effectiveness
Most mentioned
  • Blocks Google's tracking
  • Improves browser speed
  • Zero memory load
Recent reviews
THANK YOU emano waldeck!!! This is such a simple, seamless way to eliminate Google's insidious tracking, which actually violates antitrust laws. Google it!! Their new opt-out scheme is practically impossible to navigate, and wastes at least a half hour to unravel. I seriously doubt that it even works.
by Firefox user 14785276, 2023-09-30
View all user reviews
Safety
Risk impact

Google Analytics Opt-out may not be safe to use and it requires some risky permissions. Exercise caution when installing this add-on. Review carefully before installing.

Risk likelihood

Google Analytics Opt-out has earned a fairly good reputation and likely can be trusted.

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Screenshots
Google Analytics Opt-out