Who Targets Me
Big tech allows campaigns to profile and target voters, increasing polarization and mistrust in our democracies. They won't behave more responsibly without public pressure and transparency. Install Who Targets Me to add your voice!
What is Who Targets Me?
Stats
Chrome-Stats Rank
Other platforms
Summary
Politicians have always used misleading ads and campaign tricks to win votes. But because Big Tech enables campaigns to secretly launch thousands of ads at once, today’s voters are seeing ads that are more divisive and misleading than ever before.
Despite this, there’s still little systematic data on how individuals are targeted by campaigns.
We believe that these platforms have too much power over our civic conversations; that privately targeted political ads increase polarization and mistrust and that neither campaigns nor Big Tech will behave more responsibly without public pressure and transparency.
That’s why we run Who Targets Me – a free browser extension that lets you contribute to a crowdsourced library of political ads.
The browser extension gives you:
A record of all the political ads you're targeted with and why you see them
Data about which parties and groups are targeting you most
Data about which parties and groups are targeting your district most heavily
User reviews
User reviews summary
Pros
- Increases online transparency
- Helps understand who's targeting different groups on social media
- Shows which political parties are targeting the user
Cons
- Doesn't support all languages
- Doesn't recognize some zip-codes
- Has been published twice on Mozilla addon site
- Collects user data
- Limited age range for users
Most mentioned
- Online transparency
- Data collection
- Targeting of political ads
Recent reviews
Safety
Risk impact
Who Targets Me is risky to use as it requires a number of sensitive permissions that can potentially harm your browser and steal your data. Exercise caution when installing this add-on. Review carefully before installing. We recommend that you only install Who Targets Me if you trust the publisher.
Risk likelihood
Who Targets Me is probably trust-worthy. Prefer other publishers if available. Exercise caution when installing this add-on.